Saturday at ASFF2016 brought forward a wide range of masterclasses that provided innovative discussion and a platform for ideas for our wide range of audiences. From students to professional filmmakers, our viewers were both stimulated and challenged by the topics included this year. Film Festivals and funding were brought to light alongside techniques and tips for navigating the industry. Figures from organisations such as BBC and Festival Formula, alongside our very own programmers, shed light on the intricacies of the professional cinema landscape.
Kick-starting a day of unmissable sessions, Katie McCullough drew on more than a decade working with an array of high-ranking professionals. Finding the Right Festival Strategy for Your Film provided audiences with useful tips, hints and strategies to focus on the strengths of cinematic entries to enhance success, whilst McCullough informed passholders on how to maximise a budget for event submissions, alongside how to develop a profile on the circuit. Established and emerging filmmakers alike benefitted from our expert speaker’s range of knowledge on how to get your work entered and seen.
A panel discussion exploring the ins and outs of Programming a Film Festival brought together seven organisations to describe the complexities of scheduling a successful event. Figures from various different roles and establishments packed into York St John’s beautiful Quad South Hall to provide invaluable information to prospective planners. Representatives came from a number of esteemed organisations including the Aesthetica Short Film Festival, Cork Film Festival, London Short Film Festival, Edinburgh Film Festival, Encounters, Flatpack Film Festival and Audi Dublin International Film Festival.
Commissioning Editor at the BBC, Kristian Smith, alongside Agent Kate Haldance from PBJ Management, Producer Gill Isles (Peter Kay’s Car Share, Rovers) and Writer Caroline Moran (Raised by Wolves) discussed everything our all-inclusive audiences needed to know about commissioning. Smith, with extensive experience working on Boy Meets Girl, Uncle and Blondings chaired the captivating panel conversation exploring all areas from the development of an idea to getting noticed on the pitch.
Sara Putt drew aspiring and established filmmakers alike to York St John at ASFF 2016. Heading a leading independent UK agency and diary service for film professionals – who have worked on productions such as Doctor Strange, The Jungle Book and Snow White & the Huntsman – Putt highlighted key points within her career, including working with BAFTA, to advise audiences on how to build their vision both in front of the camera and behind the scenes.
Entries are now open for ASFF 2017. Be part of this year’s event: www.asff.co.uk
1. Jim Poyner (2016).