Each October the beautiful Regent’s Park in London is transformed into a hub for the international art world as it heralds the arrival of Frieze London, one of the world’s leading contemporary art fairs. In addition to displaying the work of carefully selected galleries and a series of talks from artists and curators, Frieze London is also home to Frieze Projects, the acclaimed not-for-profit strand of the fair.
Frieze Film is one of the most exciting elements of this programme, with a series of new artist films commissioned each year by Frieze Projects and curated by Nicola Lees for annual screening. This year, the work is co-commissioned by High Line Art, New York and sees artist Cally Spooner create a project for screening in the fair auditorium. Spooner’s commission follows on from her work at Frieze New York this year, where she produced content for Frieze Sounds.
For Frieze Film 2014, Spooner has developed a series of commericals that act as both interruptions between other activities in the fair and advertisements for her upcoming feature film, And You Were Wonderful, On Stage. The longer film is a screen adaptation of her 2013 live performance musical of the same name and the Frieze Film project takes a transcript from the film and manipulates the dialogue to a background of dancers. The work sees the dancers performing the corrections to a worker’s speech as a score, with choreographed movement that builds into repetition. The choreography is designed by Adam Weinert and the videography by Pierce Jackson.
Cally Spooner, Frieze Film, 15 – 18 October, Frieze London 2014, Regent’s Park, London, www.freizeprojects.org.